by Rosemary Richings | Nov 20, 2017 | B2B
The why statement should be your company’s top priority, and an important part of your marketing material. And if you don’t have one already, or you’re not happy with it, you need to take the time to make it true to your brand and engaging for your...
by Rosemary Richings | Aug 7, 2017 | B2B
Hiring copywriters can be daunting. Because more and more businesses are doing it. And content production is on the rise. However, despite the rise of content production, not enough people understand the value & process involved in copywriting. Hiring copywriters:...
by Rosemary Richings | Aug 2, 2016 | writer-2-writer
Why I won’t contribute to a publication for you I’m not interested in writing for a publication on your behalf. No idea what I’m referring to? Here’s an email that I get a lot from companies goes something like this: Hi Rosemary: My name...