Advice & Opinions

For creative people

Client Call Anxiety Guide for Anxious Freelancers

Client Call Anxiety Guide for Anxious Freelancers

Client call anxiety is far too common, especially among novice freelancers. And if you’ve ever felt: Terrified of getting on the phone with a new client. Or…a little worried when your client says “we need to talk”. Then you know exactly what client call anxiety feels like. What is client call anxiety? Client call anxietyRead more about Client Call Anxiety Guide for Anxious Freelancers[…]

Pitching without fear, no matter how confident you feel

Pitching without fear, no matter how confident you feel

Pitching without fear is tough for new freelancers especially. Because it’s too damn easy to get caught up in how much more experience everyone else has. But it’s important to remember that the intimidation aspect of pitching is also about the system that’s in place for editors. And that makes sense because actually getting aRead more about Pitching without fear, no matter how confident you feel[…]

The why statement: why it’s important & how to construct your own

The why statement: why it’s important & how to construct your own

The why statement should be your company’s top priority, and an important part of your marketing material. And if you don’t have one already, or you’re not happy with it, you need to take the time to make it true to your brand and engaging for your audience. Because people are a lot more likelyRead more about The why statement: why it’s important & how to construct your own[…]

Successful expert roundups on your blog & organizing them on your blog

Successful expert roundups on your blog & organizing them on your blog

Successful expert roundups are a useful reader & community building activity. But what’s an expert roundup anyways? Hubspot offers the following definition: An expert roundup is a collection of quotes or interviews from people in your niche. Each participant is an authority in your field and has something to offer your readers. And that’s exactlyRead more about Successful expert roundups on your blog & organizing them on your blog[…]

Marketing strategies that 11 entrepreneurs use in their biz

Marketing strategies that 11 entrepreneurs use in their biz

Marketing strategies, and finding ones actually work, can be daunting for novice freelancers. Because there are so many to choose from! And that often makes it far too tempting to sign up for every possible option. However, marketing isn’t a “one-size-fits-all” process. But what do I mean by that? I visited hospitals quite a bit thisRead more about Marketing strategies that 11 entrepreneurs use in their biz[…]

Writing portfolio essentials for attracting new clients

Writing portfolio essentials for attracting new clients

Writing portfolio essentials include a lot more than just writing samples (believe it or not). Because when you create or update your writing portfolio, you have to keep your reader’s need in mind. And this involves showing potential clients what you’re capable of. And no, that does not involve compiling everything you’ve ever written! So…whatRead more about Writing portfolio essentials for attracting new clients[…]

Free Work, or more specifically writing for free: when is it a good idea?

Free Work, or more specifically writing for free: when is it a good idea?

Free work is one of those things that triggers a lot of anger. And…well…understandably so. We live in an age of unpaid internships and an overwhelming amount of debt. So of course people get angry when they’re asked to work for free! So when should you accept free work? There are occasional exceptions to whenRead more about Free Work, or more specifically writing for free: when is it a good idea?[…]

Client Onboarding best practices: How to Avoid Clients From Hell

Client Onboarding best practices: How to Avoid Clients From Hell

Client onboarding best practices are what will protect you from terrible client experiences like this client story that a client from hell user submitted: Client onboarding best practices & how they work: There are a lot of articles online about attracting their dream clients. But how are you supposed to know that a prospective client won’tRead more about Client Onboarding best practices: How to Avoid Clients From Hell[…]